Показаны сообщения с ярлыком MassMedia. Показать все сообщения
Показаны сообщения с ярлыком MassMedia. Показать все сообщения

суббота, 11 мая 2013 г.

воскресенье, 7 апреля 2013 г.

Press,Newspapers



Read the text and then find the information to complete the sentences.

                                        Reading Newspapers and Magazines
Newspapers and magazines play a very important in our life.
There is no family that doesn’t receive or buy one or two newspapers or magazines. All newspapers and magazines inform the public about events, analyse them, express public opinions. Of course, they have changed greatly during the recent years. I’d like to say a few words about the changes that have taken place in Russian press. In the 80s there were several central newspapers which expressed the official viewpoint on everything. All newspapers published the same views. The censorship was very strict. In the middle of the 80s the era of glasnost began. It influenced the press greatly. They started publishing problematic materials. The headlines were changed. The editors-in-chief were elected. There appeared a great number of new newspapers and magazines.
Nowadays there are many daily, weekly, monthly editions. We can subscribe to some newspapers, others we can only buy. There are also newspapers which are distributed free in streets by metro-stations or put into mail-boxes. Newspapers are issued by different companies, independent editorial boards and even individuals. A lot of people stop subscribing to newspapers. Some of them can’t do it, because newspapers very expensive, some of them are afraid of getting the stress reading newspapers and some people prefer watching TV and listening to radio. That is the cause of great competition among the newspapers. They organise all kinds of lotteries, prizes, tours and so on. A special question is that of financed support of the press. The newspapers are not supported by the state any more, so they have to look for sponsors and publish a lot of advertisements. If we take a usual newspaper we’ll find an editorial on the front page which covers the most important events of the day. Then we can find news items, current events, different reports and interviews, some articles and reviews on culture. The last page is usually dedicated to sports events and TV programmes.

1)    Newspapers and magazines inform people about.........
2)    In the 80s there were some newspapers which expressed.....
3)    In the 80s the censorship was......
4)    The era of glasnost began in......
5)    In the 90s many newspapers began publishing......
6)    Nowadays we have....... different newspapers than we had in the 80s.
7)    There are also newspapers  which are distributed free......
8)    Some people stopped subscribing to newspapers because.......
9)    Some newspapers have to look for sponsors  , that’s why they publish........
10) If we take a newspaper, we’ll  find.......

воскресенье, 31 марта 2013 г.



Topic “Mass Media”
 Test 1   ( Newspapers and Magazines)
 Section I.   Reading  (10 marks)         Read the text and do the exercise.

                                                Mass Media
 The mass media play an important part in our lives. Newspapers, radio and especially TV inform us of what is going on in this world and give us wonderful possibilities for education and entertainment. They also influence the way we see the world and shape our views.

Of course, not all newspapers and TV programmes report the events objectively, but serious journalists and TV reporters try to be fair and provide us with reliable information.

It is true that the world today is full of dramatic events and most news seems to be bad news. But people aren’t interested in ordinary events. That is why there are so many programmes and articles about natural disasters, plane crashes, wars, murders and robberies. Good news doesn’t usually make headlines. Bad news does.

Some people say that journalists are given too much freedom. They often intrude on people’s private lives. They follow celebrities and print sensational stories about them which are untrue or half-true. They take photos of them in their most intimate moments. The question is - should this be allowed?

The main source  of news for millions of people is television. People like TV news because they can see everything with their own eyes. And that’s an important advantage. Seeing, as we know, is believing. Besides, it’s much more difficult for politicians to lie in front of the cameras than on the pages of newspapers.

Still, many people prefer the radio. It’s good to listen to in the car, or in the open air, or when you do something about the house.

Newspapers don’t react to events as quickly as TV, but they usually provide us with extra detail, comment and background information.

The Internet has recently become another important source of information. Its main advantage is that news appears on the screen as soon as things happen in real life and you don’t have to wait for news time on TV.

Exercise.  Complete the sentences using one of three choices, marked A,B,C.
1)    The term the mass media in English refers basically to........
A)   TV and radio .
B)   the newspapers , magazines, television, video and radio.
C)   the newspaper, television and radio.
2)    If a person wants......he reads newspapers and watches TV programmes.
A)   to have an interview with somebody
B)   to overcome fear
C)   to be well-informed
3)  Good and serious journalists and reporters provide people with.....
A)   reliable information
B)   gossips
C)   advertisements
4)  A commentator is a person who.....
A)   gives interviews to journalists
B)   gives news or events on radio or TV
C)   prepares newspapers for publication
5)   People are interested in.......
A)   ordinary events that happen every day
B)   current events, different reports and interviews and natural disasters.
C)   VIP’s private lives.
6) How do paparazzi earn their living?
     A) They ask  celebrities a lot of questions and then make a film about them.
 B)  They follow celebrities, write sensational stories about them and take photos of them in their most intimate moments.
 C) They meet very important people and ask them to take part in their performances.
7)  The main source of news for millions of people is.......
 A)   television   B) magazines     C) video
8)  People like watching TV news more than listening news on the radio because......
 A)   TV programmes report  the events more objectively than radio programmes
 B)   Seeing is believing
 C)   most radio news is bad news
9) ‘The news media’ tell us.......
 A)   what’s happening in the world
 B)   about mysterious stories which are untrue or half-true.
 C)  only about wars, murders and robberies,  and crashes.
10) The main advantage of the Internet is......
 A)   that the news appears on the screen as soon as things happen in real life
 B)   that you have to have a computer at home
 C)   that multimedia web pages with photographs, music and video are very attractive

 Section II.   English Usage.   (15 marks)

Part 1. Vocabulary.     Explain the meaning of each phrase in other words: in every sentence one word or phrase is underlined. From the three choices given (a,b,c),  you should choose the one, which can be substituted for the underlined word or phrase without changing the meaning of the sentence.

1)    Most newspapers come out every day.   
a.    weekly      b. daily      c. monthly
2)    The Prime Minister of Russia paid a short visit to France.
a.    brief          b. long      c. two days’
3)    This editor pays a great attention to national affairs.
a.    states about   b. demands  that.....     c. draws people’s attention
4)    The latest edition was very cheap.
a.    cost much money    b. was too expensive    c. cost a little money
5)    Public life, rich in interesting and important events, receive full coverage on the pages of our newspaper.
a.    isn’t widely covered   b. is widely covered     c. receives mutual understanding
6)    A  foreign correspondent is ......
a.    a person who gives interview to journalists     b.  a journalist based abroad
c. prepares newspapers for publication
7)    People can preserve peace on our planet by........
a.    unity of action  b. the arms race     c. misunderstanding each other
8)    It’s better to.........not on battlefields but in sports and cultural life.
a.    overcome      b. preserve      c. compete
9)    The general opinion about television is that it is terrifically  exciting, immensely powerful, and potentially very dangerous.
a.  however                        b.    not so                     c. very, extremely
10) Our common goal is.........everybody’s attention to the problems of peace.
      a. to help       b.   to attract      c.  to cover  

Part 2. Grammar. Choose the best answer.

1) While Diana was watching her favourite TV programme the telephone.......
A)   had rung                B) rang                    C) was rung
2) By the time we get home, the film..........
A)   will have started     B) is going to start    C) will start
3) If I were you, I........this magazine.
A)   will buy                  B) would buy           C) would have bought
4) This newsstand is......the library.
A)   across                    B) opposite
5) My radio, which isn’t very old , has suddenly stopped......
A)   working                  B) to work